| 1. |
Business-to-business Price Segmentation—Outlined and Explained ( Pages)
by P.J. Jakovljevic
May 25, 2007
Abstract : The central premise of price segmentation, especially in business-to-business environments, is that pricing should be consistent for similar deals. The process quantifies similarity by empirically determining which deal circumstances affect price response, enabling companies to benchmark prices against similar transactions.
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| 2. |
So What's the Bottom Line on Price Segmentation? ( Pages)
by P.J. Jakovljevic
May 28, 2007
Abstract : Data-driven, science-based price management is an emerging market. Therefore, vendors should be made to prove whether and how they can enable a company to achieve and measure margin lift, or return on investment, of their price management applications.
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| 3. |
Welcome to the CRM Mid-Market Abyss-PeopleSoft ( Pages)
by Kevin Ramesan
Jun 26, 2003
Abstract : As the market shifts from sophisticated enterprise CRM implementations to the more competitive and overcrowded mid-market-large enterprise vendors tend to step on mid-market vendor's toes. The real concern is to determine whether the mid-market cultural and functional differences are well understood and acted upon or do the large players simply offer a smaller mockup of their existing enterprise solutions. This article, which evaluates the PeopleSoft mid-market CRM solution, is the first of a series of research articles that focus on the mid-market applications provided by large CRM vendors.
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| 4. |
Pricing Management Vendor Must Show Proven Payback from Clients ( Pages)
by P.J. Jakovljevic
May 5, 2008
Abstract : Vendavo’s recent growth is due to its reseller partnership with SAP, and the segmentation and optimization functionalities of its pricing solutions. But the vendor needs to stay on its toes, at least until its role in lifting almost every client profit margins is proven.
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| 5. |
Who’s That Knocking On Your Web? ( Pages)
by D. Geller
Apr 25, 2000
Abstract : Coremetrics’ approach to visitor tracking is a hosted service that incorporates industry best practices to provide profiling of site visitors to support media analysis, merchandizing and segmentation.
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| 6. |
Intentia: Stepping Out With Fashion and Style Part Two: Software Challenges in the Fashion Industry ( Pages)
by Joseph J. Strub
Oct 5, 2004
Abstract : The requirements for the fashion industry are some of the most demanding and unforgiving in the world of manufacturing. If you're not careful, you may find your profits falling on the cutting floor and money being swept out with the scraps. The product segmentation in the fashion industry brings into play every type of manufacturing scenario imaginable.
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| 7. |
To Gain Market Share in the Mid-Market, SAP Leaves No Stone Unturned ( Pages)
by Kevin Ramesan
Jun 30, 2003
Abstract : The star above small and medium businesses (SMB) has never been so bright. CRM solution vendors are courting this market segment extensively. This is the second of a series of articles that look at strategies deployed by major enterprise solution vendors to attract the SMB decision makers and whether those vendors are ''dumbing down'' their enterprise software for the mid-market. This article evaluates SAP's mid-market solutions and its implementation approach.
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| 8. |
Information Security Firewalls Market Report Part One: Market Overview and Technology Background ( Pages)
by Laura Taylor
Mar 1, 2005
Abstract : The firewall market is a mature and competitive segment of the information security market. With numerous vendors and firewalls in all price ranges choose from, IT decision makers should be especially selective. This report presents a market overview and some criteria for selecting products from the long list of contenders.
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| 9. |
BI Market Consolidation Compared to ERP Market Consolidation ( Pages)
by P.J. Jakovljevic
Aug 9, 2003
Abstract : The BI market is ripe for consolidation, but not necessarily for the reason of capturing the scarce remaining market share like in the ERP case, but more likely for the reasons of garnering the most complete CPM portfolio.
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