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CRM Evaluation Center

Nov 8, 2009
Today's usage of Decision Support Systems (DSS), combined with vetted CRM knowledge bases, allows organizations to save time and money, achieving better and more reliable/fully-documented decisions, a quantum improvement over the widely-used subjective process of selecting complex enterprise software...
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CRM RFP Template (1 Page)
by TEC Staff
Nov 22, 2007 Abstract : Don't let your CRM software selection become a risky venture. Play your cards right and use a CRM RFP template. Find out what a CRM RFP template is and how it can save you time and money. We also tell you how you can write your own CRM RFP template, so you can get the CRM solution you need for your enterprise. Don't place any bets until you have all the information you need about how you can make a CRM RFP work for you.
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Welcome to the CRM Mid-Market Abyss-PeopleSoft ( Pages)
by Kevin Ramesan
Jun 26, 2003 Abstract : As the market shifts from sophisticated enterprise CRM implementations to the more competitive and overcrowded mid-market-large enterprise vendors tend to step on mid-market vendor's toes. The real concern is to determine whether the mid-market cultural and functional differences are well understood and acted upon or do the large players simply offer a smaller mockup of their existing enterprise solutions. This article, which evaluates the PeopleSoft mid-market CRM solution, is the first of a series of research articles that focus on the mid-market applications provided by large CRM vendors.
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A Spoonful of SugarCRMCase Study and Review of an Open Source CRM Solution ( Pages)
by Josh Chalifour
Nov 30, 2004 Abstract : SugarCRM is a rapidly growing open source CRM company with solutions that appeal to a community of enthusiastic users. This study, based on a client who selected the Sugar Sales Professional CRM solution, compares product functionality to the competition and highlights some of SugarCRM's open source business practices.
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Scala and Microsoft Become (Not So) Strange CRM Bedfellows Part Two: Market Impact Continued ( Pages)
by P.J. Jakovljevic
Aug 29, 2003 Abstract : Microsoft's foray into the CRM arena has not been a bed of roses, despite its indisputably large marketing muscle and R&D investment, its strong channel, traditionally attractive pricing policies, and the aura and experience within the market segment. Microsoft CRM remains both a threat and an opportunity for the most nimble mid-market CRM vendors. Microsoft’s entry with CRM evangelism through an array of seminars nationwide has bolstered the market’s awareness of the need for CRM applications.
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Comparing On Demand Customer Relationship Management Service Alternatives ( Pages)
by Jim Berkowitz
Dec 5, 2005 Abstract : Customer relationship management (CRM) functionality can fall into four categories: core functionality; non-core functionality; vertical, industry-specific features; and accounting-related features. When evaluating and selecting a CRM solution, enterprises must be aware of the potential issues associated with functions and features that are not part of core CRM functionality.
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Applying the Power of Social Networks to Customer Relationship Management ( Pages)
by Wayne Thompson
Sep 19, 2007 Abstract : Customer relationship management (CRM) is rapidly morphing from a customer management model to one of customer engagement. Social networks, podcasts, blogs, and wikis are enabling customers to become advocates, and not simply the targets they were in the traditional CRM process. The same techniques are also being used within the CRM industry itself to create a content-rich, social media environment for CRM professionals. Find out what these sweeping changes mean to businesses and CRM professionals alike, as TEC's director of research Wayne Thompson sits down with Paul Greenberg and Bruce Culbert of BPT Partners, a leading CRM consulting firm.
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The Importance of Server Robustness in CRM ( Pages)
by Mukhles Zaman
Jun 15, 2004 Abstract : In today's software frenzy and with the increasing demand for applications that provide maximum return on investment, many companies have failed to focus on subjects like reliability, downtime, and scalability. Since 1991, Touchtone Corporation has devoted its efforts to developing and maintaining a client/server customer relationship management (CRM) application and has equipped more than 750 IBM AS/400 and iSeries customers with its native OS/400 CRM solution.
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Xchange Adds To The List Of CRM Point Solutions' Casualties Part Two: Market Impact & User Recommendations ( Pages)
by P.J. Jakovljevic
Mar 28, 2003 Abstract : Why has it been so difficult for CRM point solution providers to even find a white knight, which has not generally been the case with even ancient ERP products? Could it be that while the traditional introspective mind-set of ERP becomes history, its functionality remains critical and CRM is being absorbed into ERP solutions?
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CRM: The Truth, The Whole Truth And Nothing But The Truth(For A Change) ( Pages)
by Dick Lee/Caribou Lake
Feb 15, 2003 Abstract : Finding out the true facts about what makes CRM tick and how fast it circles the ROI clock—if it indeed reaches ROI-has long frustrated potential CRM implementers looking for answers. And getting good answers really matters, because their only alternative to being forewarned may be leaping into enterprise-wide, mega-bucks, change management-laden CRM implementations—and testing the depth of the water with both feet. For the first time, there are statistically-based, substantive answers to many questions about CRM.
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