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CRM Evaluation Center

Nov 8, 2009
Today's usage of Decision Support Systems (DSS), combined with vetted CRM knowledge bases, allows organizations to save time and money, achieving better and more reliable/fully-documented decisions, a quantum improvement over the widely-used subjective process of selecting complex enterprise software...
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Enterprise Resource Planning for Services, and Professional Services Automation: Where Do You Draw the Line? ( Pages)
by Neil Stolovitsky
Apr 13, 2006 Abstract : Since the late nineties, enterprise resource planning (ERP) vendors have developed functionality for vertical markets in the service industry. Simultaneously, professional services automation (PSA) became a viable software category. Consequently, deciphering the difference between ERP and PSA remains a challenge.
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Lawson Software Means Business With PSA and IPO ( Pages)
by P.J. Jakovljevic
Jul 31, 2001 Abstract : By acquiring a leading PSA vendor and deciding to go public, in addition to the new functional and technological enhancements to its flagship lawson.insight suite due in August, Lawson Software continues to boldly challenge bigger competitors, primarily PeopleSoft and Oracle.
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ERP Vendors Venturing into PSA ( Pages)
by P.J. Jakovljevic
Apr 12, 2000 Abstract : On February 29, PeopleSoft Inc. took the wraps off its Professional Services Automation (PSA) product, software that aims to help services firms better manage financial and human-resources systems. On March 6, Lawson Software reaffirmed its position as a “premier total solution provider for the professional services industry”.
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The Ghost in the Machine: Where Has Process Automation Left the Consumer? ( Pages)
by David Clark
Jun 9, 2006 Abstract : Business process automation is all very well and good. After all, nothing succeeds like success, especially automated success. But what is the effect of automation on the consumer, that most unpredictable of systems?
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Microsoft's Dynamic New Approach to Professional Services Automation ( Pages)
by Neil Stolovitsky
Feb 10, 2006 Abstract : In the short term, Microsoft Dynamics SL will likely follow the professional services automation (PSA) trend of extending functionality to the Web. In the long term, its eventual absorption into the Microsoft Dynamics product line may affect Microsoft's strategy in the project portfolio management marketplace.
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Should Uniqueness Vouch For Marketing Automation Niche Players? ( Pages)
by P.J. Jakovljevic
Jun 28, 2003 Abstract : Unica's possibly unique set of broad and astute functional footprint and geographic coverage, easily-deployable product with proven quick payback may prove the fact that the marketing automation point providers with a differentiating value proposition and with immaculate execution may prevail the onslaught of larger packaged suite providers.
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Yet Another Branding Debacle (This Time, It's ERP for Services) ( Pages)
by Jane Affleck
Jun 25, 2008 Abstract : Organizations providing billable services to their clients can benefit from an enterprise resource planning solution. But what makes ERP for services different from solutions known as product portfolio management for professional services automation? And which is best for your organization?
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Sales Force Automation, Customer Relationship Management, and Sales Training: A Fusion of Methodology and Technology ( Pages)
by Dave Stein and Al Case
May 23, 2006 Abstract : Many organizations find it challenging to adopt sales force automation and customer relationship management solutions. Formal sales training and the related reinforcement tools can make the difference. We examine the key challenges and propose some solutions.
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Marketing Automation: Coming of Age Slowly ( Pages)
by P.J. Jakovljevic
May 15, 2004 Abstract : Marketing is possibly the only remaining major business function yet to revise its core processes to take advantage of IT that can cut time, costs, and improve the quality of its operation. Nevertheless with marketing automation there are huge untapped opportunities for business improvement, given marketing has a unique vantage point in any enterprise to understand the customer needs, buying behavior, and value perception.
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